FiV Music Business Services is founded and run by me, Hubert Sawyers III. I am a Digital Media Enthusiast, who after many forays into Music Making, Music Production and Music Marketing found a need for an objective long-term Music Industry Marketing resource. Whether you are a new artist, an up-and-coming producer or you've been around for years and are adjusting to the new ways that music-heads find artists, I would like to help you manage your music business affairs better.
It has a been a while since I shared an audio-visual gem. While on The FADER blog looking for a random band, I ran into this crazy thing by Mumdance and Esser. It is delightful and tasty. Enjoy!
If you enjoy this song by Mumdance, please purchase his new extended player. The image below will direct you to it on Amazon (affiliate link, support your helpful blogger!)
Found this video on dailybeatz. The song is by electro-pop act Lettercamp, led by Liz Whittman. This video was created by Dan DeMaggio. Let me get out of the way, so you can peep this awesome Audio/Visual Gem.
We have talked about merchandise in our Masters of Content series. If you read the posts and felt defeated, then mope no more! We were on Hypebot the other day and learned about Merchluv, which is where “artists inspire artists.” Sounds like utopia, doesn’t it? This is an interesting model - crowd-sourced merchandise. Imagine the possibilities.
Here’s a summary of how the service works where band meets arts-and-crafts and then get married and/or do business (however you want to see it):
Musicians just upload their logos, photos, etc. Then designers buy a license for 99¢ to make an original merch sample and post their creation on Mechluv. If it sells, the designer ships directly to the fan and band gets 20% of the sale. Bands can also negotiate to purchase higher quantities of an item to sell directly to their fans.