Brand Camp University – Awake Your Inner ‘preneur

When creating things, we are pressed to categorize and place names on them. Whether it be a new song or a painting, eventually the piece must be given a title, so that people can get a better understanding of what it is. Sure, you can listen or look at the thing and get a general idea, but the name usually helps drive the message home. Some might say you are branding your work. If you ask me, there is no question about it, YOU ARE.

When a group of musicians decide to give their collective self a name, that’s branding. Now you may not like this for whatever reason, but it is true. That is why it is good to assume responsibility for the brand that you have inserted into the public minutiae.

While it is hard to control how you are perceived, you can still be proactive in managing what is out there in relation to the brand that you are associated. Ultimately, your customers, fans or associates aid in defining your brand. You can help them by supplying them with the information you would like them to share.

Hajj Flemings photoOn October 8th, in metropolitan area of Detroit, Michigan, there will be an event that is set to help you manage your personal brand. Aptly called BrandCamp, it features internationally-known speakers that run the gamut of entrepreneurs, communication professionals and folks with significant celebrity. This event was founded by Hajj Flemings, author of The Brand YU Life (Amazon affiliate link).

I was recently interviewed by David Murray for BrandCamp on my thoughts on personal branding. The main takeaway that I iterated is good for artists that lead “double lives.” Hopefully, both of your personalities are on the up-and-up or you will find yourself in a lot of trouble in places you might not want.

I would prefer the artists I support be who they are at all times, but if you must distinguish your different personas, then realize that your fans may be different than your friends. With that comes more work, because life is hard like that. I plan to talk about this more in future blog posts, so stay tuned.

Check out my brief interview and let me know what your thoughts on personal branding in the comments.

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Vote for Crown Nation to Play North Coast Music Festival

Over Labor Day Weekend, the great Midwestern city of Chicago will host the North Coast Music Festival (NCMF). This particular festival will have performances by The Chemical Brothers, Nas and Damian “Jr. Gong” Marley, Boys Noize and De La Soul, as well as favorites Phantogram and Mayer Hawthorne & the County.

To promote the music festival, NCMF is hosting a contest for one (1) band and one (1) DJ to get the opportunity to play a 45-minute set at the festival. They are pushing for crowd participation to pick the best of the pack. The entries are in and the voting has commenced. Obviously, we like to share our taste and our pick is the hip hop group – CROWN NATION. Crown Nation is a duo from out of Detroit. The members are notable Quelle and Denmark Vessey; both of whom are vocalists and music producers.

Help us get Crown Nation to the top 10 to get a chance to advance. You can vote ONCE A DAY until August 15th. Here’s the details right from NCMF:

Between August 2nd and August 15th, vote once per day, every day, if you want to make a life-changing difference in the life of one band and one DJ. Each e-mail address will be allotted one vote per day, so encourage your supporters to vote early and often!

The Decision
On August 15th, the votes will be tallied and North Coast Music Festival organizers will choose 10 Finalists out of the Top 20 Vote-Getters. These finalists will play a private show for organizers and their guests at a yet-to-be-disclosed location. Wow us, and you’ll be one of two winners. We’ll pick 1 Band and 1 DJ to join the main stages for a 45-minute set. He, Her, or They will be showered with praise and good fortune.

via North Coast Music Festival

Check out our favorite song of their project – Slut Bag Edition – “Deal Wit It.” Then Vote for Crown Nation today!

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