Simple Content Strategy for Musicians

Visualization of the various routes through a ...
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I want to thank Saron “Sean Uppercut of Detroit CYDI” Dier for the inspiration of this piece.

Music. Marketing. Social Media. Twitter. Facebook. YouTube. Blogging. RSS feeds. Viral. Insert buzzword here.

When taking the plunge into the sinkhole that is Internet, it will get overwhelming if you are not properly equipped. You need a map, a flashlight and possibly a hard hat.

This does not mean there is not an easier way to deal with the inevitable evil that is marketing your music online. You just need to learn how to simplify things, so without further ado, let’s get to the advice you came to get.

If you plan to have a music career, then you need to consider this simple content strategy for musicians when approaching your craft. Now depending on where you are in your creative process, you may be able to skip a few stages.

Note: this is more of a plan than an actual strategy. Going through these stages though will help you plot a proper strategy when it comes time to marketing the music and supplementary content that you make because of it. Continue reading “Simple Content Strategy for Musicians”