Posts Tagged ‘better business behavior’
2011 January 7th
If one of your 2011 SMART goals is to blog more, then great! Blogging is a great way to build your long-tail and strengthen the search engine optimization (aka SEO) on your website with fresh content. Were you lost at “long-tail?” Well, fear not. Basically, the more you blog about certain subjects, the more likely that search engines will acknowledge your site for it. That is why it is good to use well-placed phrases or keywords in your posts, because when the search engines comb your site, they will note them.
Now you might wondering, “how do I know what keywords to try to be known for on Google?” This is a segment that I plan to discuss extensively here on FiV Alive. You will find that there are opportunities to be had on the interwebs for specific things that may resonate well with who you and your music are. In the meantime, consider writing down who you are and what you create in the form of a mind map.
photo by dumbledad
What is a Mind Map?
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2010 December 30th
I posted a fourth music industry “secret” on Music Think Tank, which is a music community resource for news, marketing tips and other relevant information. The fourth “secret” is Have Integrity. Give it a read, leave a comment and share it.
While you are on Music Think Tank, poke around and read some of the posts on the main page. That is where I found the post by Michael Brandvold that inspired the 7 Reasons to Build Your Own Music Website. If you have music that you want to try and get more exposure, they have a place where you can post your music. The site has a little something for everyone that is interested in the world of music.
Enough about that though.
It’s Hammer Time.
"Hammer Cuddle" by Tiffany Day
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2010 October 11th
Hey everyone, it’s Hubert Sawyers III – your trusted resource for music marketing advice. Most recently, I have had some awesome opportunities to get local music acts played in spaces where they normally would not. The most notable ones were the Detroit Music Spotlight (Not AM… Not FM… it’s DM) and coordinating the music performances of TEDxDetroit. Both of these opportunities were eye-opening in the level of untapped potential within my region for local artists to expand their fan bases.
This has me thinking about co-branding and how vital it is in the grand scheme of expanding in the way of business. I see new examples like the Hennessy Artistry tour with The Roots and Q-Tip and Mazda2 Sponsoring Mayer Hawthorne*. This gets me thinking, will we see more instances like these, especially for non-major label acts, as artists try to find new income streams? My money is on YES.
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