Comments on: Masters of Content: People Under The Stairs http://fryinginvein.com/people/masters-of-content-people-under-the-stairs/ Frying in Vein Music Business Services Fri, 13 Jan 2012 19:26:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Hubert Sawyers IIIhttp://fryinginvein.com/people/masters-of-content-people-under-the-stairs/#comment-1487 Hubert Sawyers III Wed, 28 Oct 2009 19:23:16 +0000 http://fryinginvein.com/?p=302#comment-1487 Yoyopo! If the artist ever comes to you, please feel free to share it! Yoyopo! If the artist ever comes to you, please feel free to share it!

]]> By: yoyopohttp://fryinginvein.com/people/masters-of-content-people-under-the-stairs/#comment-1479 yoyopo Sat, 24 Oct 2009 09:35:34 +0000 http://fryinginvein.com/?p=302#comment-1479 sup gam! i wanted to link you to this emcee duo I saw - they put out their album on a yellow cassette tape but if you bought the tape then that also gave you access to a digital download of the album. So you get a nice piece of limited edition retro merch but also you get to rock it on your ipod or whatever. couldnt for the life of me remember their name though so maybe it wasn't that successful! sup gam!

i wanted to link you to this emcee duo I saw – they put out their album on a yellow cassette tape but if you bought the tape then that also gave you access to a digital download of the album. So you get a nice piece of limited edition retro merch but also you get to rock it on your ipod or whatever.

couldnt for the life of me remember their name though so maybe it wasn’t that successful!

]]> By: Hubert Sawyers IIIhttp://fryinginvein.com/people/masters-of-content-people-under-the-stairs/#comment-1477 Hubert Sawyers III Wed, 21 Oct 2009 13:28:05 +0000 http://fryinginvein.com/?p=302#comment-1477 @TheMicSmith, thanks for the comment. I am glad you are inspired by the post. I look forward to seeing what you create! @TheMicSmith, thanks for the comment. I am glad you are inspired by the post. I look forward to seeing what you create!

]]> By: Hubert Sawyers IIIhttp://fryinginvein.com/people/masters-of-content-people-under-the-stairs/#comment-1476 Hubert Sawyers III Wed, 21 Oct 2009 13:27:02 +0000 http://fryinginvein.com/?p=302#comment-1476 @Alex, thanks for your comment. You are definitely right, my man. Artists definitely need to do their due diligence and do some market research to see what their fans would be interesting in buying from them. At the same time, they need to trust their own preferences as the items should maintain the personality of their brand. @Alex, thanks for your comment. You are definitely right, my man. Artists definitely need to do their due diligence and do some market research to see what their fans would be interesting in buying from them. At the same time, they need to trust their own preferences as the items should maintain the personality of their brand.

]]> By: Alexhttp://fryinginvein.com/people/masters-of-content-people-under-the-stairs/#comment-1475 Alex Wed, 21 Oct 2009 03:52:56 +0000 http://fryinginvein.com/?p=302#comment-1475 I like the idea of putting effort (and money) into a high-quality package... especially as everyone has started to realize that the music itself is no longer a product that is easily sold. The package adds more substance to the purchase from the consumers perspective. With that being said, you have to know who you are trying to sell this package to. Not all artists appeal to a demo that would be into this kind of thing. You think the kelly clarkston fans care about a heart-shaped limited addition vinyl record (as the dude mayor hawethorn recently put out) or those r kelly-branded condoms (I made that one up... I hope)? Probably not. I like the idea of putting effort (and money) into a high-quality package… especially as everyone has started to realize that the music itself is no longer a product that is easily sold. The package adds more substance to the purchase from the consumers perspective.

With that being said, you have to know who you are trying to sell this package to. Not all artists appeal to a demo that would be into this kind of thing. You think the kelly clarkston fans care about a heart-shaped limited addition vinyl record (as the dude mayor hawethorn recently put out) or those r kelly-branded condoms (I made that one up… I hope)? Probably not.

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