Archive for the ‘People’ Category
Detroit Music Business Professionals, Let’s Unite!
Photo by Fotoula Lambros

That's me on the left tweeting snarky messages.

On Thursday, May 12, 2011, I participated in a panel covering “Social Media & the Arts.” The esteemed panel had various brilliant minds from Detroit’s music, fashion and traditional design inner-worlds. The event was impressive. I have to admit that my friend, Sola Obayan of BTO Solutions, did a great job with the help of a few key folks. The event impacted me so much that I have been inspired to write some new posts.

First order of business, the one thing that was missing for this month’s Social Media is a Party was Detroit’s talented music business professionals. There were a few musicians in the house, but there should have been more. I take some responsibility for that, but there are many days where I just want to host a support group with like-minded people. That being said, I want to have an event with the following people:

… and many many others

I am setting the stage as I believe Detroit music business professionals are key to the revitalization of our region.. Where are you guys? When can we get together? What do you think we should discuss? I know I have many topics I could pine about extensively, but I want to hear from you – my peers.

Artist to Watch: Hesta Prynn – A True Hustler

It has been a while since I did a serious artist feature. The main reason for that is I am really picky about which artists I choose to discuss, because I do not consider myself as just a music blogger. I do not want my reading audience to be confused with the content as I know we naturally want to categorize things in definite spaces. The thing is, this site gets okay traffic and if I want to do my part in helping an artist succeed, it makes sense to talk about them here. That said, I recently had my sensibilities piqued by a wonderful music upstart from NYC. Meet Hesta Prynn.

Hesta Prynn Autographed Poster, 7-inches and CD

It's not often that someone says I'm a genius. ;-)

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Brand Camp University – Awake Your Inner ‘preneur

When creating things, we are pressed to categorize and place names on them. Whether it be a new song or a painting, eventually the piece must be given a title, so that people can get a better understanding of what it is. Sure, you can listen or look at the thing and get a general idea, but the name usually helps drive the message home. Some might say you are branding your work. If you ask me, there is no question about it, YOU ARE.

When a group of musicians decide to give their collective self a name, that’s branding. Now you may not like this for whatever reason, but it is true. That is why it is good to assume responsibility for the brand that you have inserted into the public minutiae.

While it is hard to control how you are perceived, you can still be proactive in managing what is out there in relation to the brand that you are associated. Ultimately, your customers, fans or associates aid in defining your brand. You can help them by supplying them with the information you would like them to share.

Hajj Flemings photoOn October 8th, in metropolitan area of Detroit, Michigan, there will be an event that is set to help you manage your personal brand. Aptly called BrandCamp, it features internationally-known speakers that run the gamut of entrepreneurs, communication professionals and folks with significant celebrity. This event was founded by Hajj Flemings, author of The Brand YU Life (Amazon affiliate link).

I was recently interviewed by David Murray for BrandCamp on my thoughts on personal branding. The main takeaway that I iterated is good for artists that lead “double lives.” Hopefully, both of your personalities are on the up-and-up or you will find yourself in a lot of trouble in places you might not want.

I would prefer the artists I support be who they are at all times, but if you must distinguish your different personas, then realize that your fans may be different than your friends. With that comes more work, because life is hard like that. I plan to talk about this more in future blog posts, so stay tuned.

Check out my brief interview and let me know what your thoughts on personal branding in the comments.

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