If you do not have an autonomous website for your band’s music, then I really doubt your seriousness. The cost that it requires to get a basic site up is so low there just is not any excuse to not have one. In fact, in a couple clicks, you have a domain from GoDaddy.com for around $10, then buy a year of web hosting from Bluehost for less than $100/year. Bluehost has automated features to install content management systems like WordPress for free. Considering there are thousands of free templates to personalize your WordPress page, you have the lowest barrier of entry to building your own music website in the history of Internet. Continue reading “7 Reasons Why You Need to Build Your Own Music Website”
The world may make fun of Vanilla Ice, but he was ahead of his time with the epic first line of his biggest hit “Ice Ice Baby.” In true academic fashion though, a deeper analysis of this statement may show that the phrasing is arranged in the wrong order, at least it may not be the most effective method to getting things accomplished. Before one can really collaborate, you must be open to listening first. How else could one really produce a collaborative work otherwise? The likelihood that the work will be anything of merit is not very high.
One of the goals for Detroit CYDI (the hip hop group that I manage) this year is to do get involved in more collaborative projects. While for the average music artist, collaboration would just mean working another musician or vocalist. As their manager, I will be looking to help them with that, along with seeking opportunities with visual artists, lifestyle brands and other parties that would prove to be mutually beneficial.
It is always best to listen first before going to work.
Ever since I decided to provide practical advice to creatives, I have been on a hunt for folks like myself. In my search, I have come across a few cool people, most of whom have even cooler blogs like Refe at Creative Deconstruction and Justin at Audible Hype. I have also found a lot of posers, jumping on the social media bandwagon to sell “virtual snake oil” to unknowing creative types. They push their 15,000 Twitter followers or random viral video success that was probably generated by video-replay bots built by $5/hour programmers in India.
Out of all that I have found so far as career types in the music industry, it is interesting to me that there are so many that present themselves as a resource for artists, but they do not offer the proper understanding needed to master their material/tool/servuce. It makes you wonder if they even really understand what it takes to market a product successfully.